{"id":46330,"date":"2025-04-02T11:15:52","date_gmt":"2025-04-02T09:15:52","guid":{"rendered":"https:\/\/www.avantio.com\/?p=46330"},"modified":"2025-04-13T22:42:13","modified_gmt":"2025-04-13T20:42:13","slug":"airbnb-esperienze","status":"publish","type":"post","link":"https:\/\/www.avantio.com\/it\/blog\/airbnb-esperienze\/","title":{"rendered":"Esperienze Airbnb nel 2025: Una guida per Property Managers"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

Punti chiave<\/h2>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”10px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”0″ constrain_group_1=”yes” bottom_padding=”0″ left_padding_desktop=”0″ constrain_group_2=”yes” right_padding_desktop=”0″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1713939756404{border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;}”][vc_column_inner column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”rgba(237,239,239,0.3)” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”10px” column_link_target=”_self” overflow=”visible” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_icon icon_family=”iconsmind” icon_style=”default” icon_color_type=”color_scheme” icon_color=”Extra-Color-3″ icon_padding=”5px” pointer_events=”all” icon_iconsmind=”iconsmind-Money-Bag”][vc_column_text css=”” text_direction=”default”]Airbnb Esperienze<\/strong> rappresenta un’opportunit\u00e0 molto interessante per i property manager che vogliono diversificare le proprie fonti di guadagno.<\/p>\n

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 <\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”rgba(237,239,239,0.3)” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”10px” column_link_target=”_self” overflow=”visible” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_icon icon_family=”iconsmind” icon_style=”default” icon_color_type=”color_scheme” icon_color=”Extra-Color-3″ icon_padding=”5px” pointer_events=”all” icon_iconsmind=”iconsmind-Star”][vc_column_text css=”” text_direction=”default”]Abbinare i soggiorni su Airbnb alle Experiences<\/strong> pu\u00f2 aumentare le prenotazioni, migliorare le recensioni degli ospiti e distinguere i propri annunci dalla concorrenza.<\/p>\n

 <\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes” content_placement=”top” column_margin=”10px” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”0″ constrain_group_1=”yes” bottom_padding=”0″ left_padding_desktop=”0″ constrain_group_2=”yes” right_padding_desktop=”0″ text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all” css=”.vc_custom_1713939756404{border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;}”][vc_column_inner column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”rgba(237,239,239,0.3)” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”10px” column_link_target=”_self” overflow=”visible” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_icon icon_family=”iconsmind” icon_style=”default” icon_color_type=”color_scheme” icon_color=”Extra-Color-3″ icon_padding=”5px” pointer_events=”all” icon_iconsmind=”iconsmind-Line-Chart”][vc_column_text css=”” text_direction=”default”]Il turismo delle esperienze \u00e8 in forte crescita<\/strong>: Airbnb ha registrato 483 milioni di notti e esperienze prenotate nel 2024, e ci si aspetta che questa tendenza continui anche nel 2025.<\/p>\n

 <\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”padding-2-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color=”rgba(237,239,239,0.3)” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”10px” column_link_target=”_self” overflow=”visible” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][nectar_icon icon_family=”iconsmind” icon_style=”default” icon_color_type=”color_scheme” icon_color=”Extra-Color-3″ icon_padding=”5px” pointer_events=”all” icon_iconsmind=”iconsmind-Medal-2″][vc_column_text css=”” text_direction=”default”]Le esperienze pi\u00f9 richieste su Airbnb<\/strong> includono degustazioni di cibo e vino, attivit\u00e0 all\u2019aria aperta e laboratori legati alla cultura e alle tradizioni locali.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][divider line_type=”Full Width Line” line_thickness=”1″ divider_color=”default”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744568497493{margin-right: 10% !important;}” text_direction=”default”]\n

Cos\u2019\u00e8 una Airbnb Experience?<\/h2>\n

Le Airbnb Experiences<\/strong> rappresentano un\u2019interessante opportunit\u00e0 di guadagno per i property manager nel settore degli affitti brevi che vogliono diversificare le proprie entrate e offrire ai loro ospiti un soggiorno ancora pi\u00f9 memorabile.<\/p>\n

Si tratta di esperienze uniche, autentiche e guidate da host locali, pensate per far vivere agli ospiti un contatto diretto con la cultura del posto.<\/p>\n

L\u2019obiettivo di Airbnb Esperienze<\/strong> \u00e8 proporre esperienze immersive, come degustazioni di cibo e vino, escursioni nella natura, workshop artigianali o attivit\u00e0 legate alle tradizioni locali. Non \u00e8 il classico tour turistico, ma un modo per far sentire il viaggiatore parte della comunit\u00e0 che lo ospita.<\/p>\n

Solo nel primo trimestre del 2024, le prenotazioni di soggiorni ed esperienze hanno raggiunto 133 milioni<\/a>, con un aumento del 12% rispetto all\u2019anno precedente. Nel 2025, le esperienze Airbnb<\/strong> restano un elemento strategico per Airbnb, che in alcune citt\u00e0 propone anche collaborazioni con celebrit\u00e0, chiamate Icons<\/em><\/a>, per esperienze davvero esclusive.<\/p>\n

Offrire esperienze su Airbnb \u00e8 senza dubbio un ottimo modo per attrarre pi\u00f9 ospiti<\/strong>, aumentare le recensioni positive e creare un legame duraturo con i propri clienti.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default”][vc_column_text css=”.vc_custom_1744569515215{margin-right: 10% !important;}” text_direction=”default”]\n

Qual \u00e8 la differenza tra Host Airbnb e Host di Airbnb Esperienze?<\/span><\/h2>\n

Essere Host su Airbnb<\/strong> significa mettere a disposizione un alloggio per soggiorni brevi, mentre essere Host di Airbnb Experiences vuol dire offrire attivit\u00e0 ed esperienze uniche agli ospiti<\/strong>, legate alla cultura e al territorio locale.<\/p>\n

Allo stesso tempo, \u00e8 possibile diventare Host di Airbnb Experiences<\/strong> anche senza possedere o gestire un immobile in affitto.<\/p>\n

Infatti, molti property manager, collaborano con Host di esperienze locali per offrire ai propri ospiti un servizio extra esclusivo e personalizzato.<\/p>\n

Oppure, gli stessi viaggiatori possono prenotare un’esperienza in modo indipendente, senza per forza soggiornare in un alloggio Airbnb.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#ffffff” scene_position=”center” constrain_group_1=”yes” top_margin=”5%” bottom_margin=”5%” right_margin=”5%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.8″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”” gradient_type=”default”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” right_margin=”30″ column_element_direction_desktop=”default” column_element_spacing=”default” 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column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_horizontal_list_item columns=”3″ column_layout_using_3_columns=”even” col_1_text_align=”left” col_2_text_align=”left” col_3_text_align=”left” col_1_text_element=”h3″ col_2_text_element=”p” col_3_text_element=”p” font_family=”p” hover_effect=”full_border” hover_color=”accent-color” border_radius=”5px” icon_family=”iconsmind” icon_size=”large” col_1_content=”Interazione con l’ospite” col_2_content=”Pu\u00f2 essere minimo (opzioni di self-check-in, messaggi automatici) o personalizzato (hosting in persona).” col_3_content=”Altamente interattivo: gli host interagiscono direttamente con gli ospiti durante l’esperienza.” icon_iconsmind=”iconsmind-One-FingerTouch”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_horizontal_list_item columns=”3″ column_layout_using_3_columns=”even” col_1_text_align=”left” col_2_text_align=”left” col_3_text_align=”left” col_1_text_element=”h3″ col_2_text_element=”p” col_3_text_element=”p” font_family=”p” hover_effect=”full_border” hover_color=”accent-color” border_radius=”5px” icon_family=”iconsmind” icon_size=”large” col_1_content=”Scalabilit\u00e0 e crescita” col_2_content=”Si adatta facilmente alla gestione di pi\u00f9 appartamenti o case vacanza.” col_3_content=”Risulta pi\u00f9 complesso da scalare, dal momento che ogni Experience richiede l\u2019impegno personale e la partecipazione attiva dell\u2019host.” icon_iconsmind=”iconsmind-Statistic”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_horizontal_list_item columns=”3″ column_layout_using_3_columns=”even” col_1_text_align=”left” col_2_text_align=”left” col_3_text_align=”left” col_1_text_element=”h3″ col_2_text_element=”p” col_3_text_element=”p” font_family=”p” hover_effect=”full_border” hover_color=”accent-color” border_radius=”5px” icon_family=”iconsmind” icon_size=”large” col_1_content=”Modello di prenotazione” col_2_content=”Gli ospiti prenotano l’alloggio per un determinato numero di notti.” col_3_content=”Gli ospiti possono prenotare attivit\u00e0 che vanno da poche ore a eventi di un’intera giornata.” icon_iconsmind=”iconsmind-Books-2″][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_horizontal_list_item columns=”3″ column_layout_using_3_columns=”even” col_1_text_align=”left” col_2_text_align=”left” col_3_text_align=”left” col_1_text_element=”h3″ col_2_text_element=”p” col_3_text_element=”p” font_family=”p” hover_effect=”full_border” hover_color=”accent-color” border_radius=”5px” icon_family=”iconsmind” icon_size=”large” col_1_content=”Aspettative degli ospiti” col_2_content=”Gli ospiti di Airbnb devono avere in genere un alloggio confortevole, buoni servizi e un’ottima posizione.” col_3_content=”Gli ospiti si aspettano esperienze uniche, di alta qualit\u00e0 e autentiche, che permettano di scoprire il territorio da un punto di vista locale e originale.” icon_iconsmind=”iconsmind-Conference”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_horizontal_list_item columns=”3″ column_layout_using_3_columns=”even” col_1_text_align=”left” col_2_text_align=”left” col_3_text_align=”left” col_1_text_element=”h3″ col_2_text_element=”p” col_3_text_element=”p” font_family=”p” hover_effect=”full_border” hover_color=”accent-color” border_radius=”5px” icon_family=”iconsmind” icon_size=”large” col_1_content=”Commissioni della piattaforma” col_2_content=”Airbnb trattiene circa il 3% di commissione sulle prenotazioni degli alloggi (a carico dell\u2019host).” col_3_content=”Airbnb trattiene il 20% dei guadagni dell\u2019host per ogni esperienza venduta.” icon_iconsmind=”iconsmind-Bulleted-List”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”none” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_horizontal_list_item columns=”3″ column_layout_using_3_columns=”even” col_1_text_align=”left” col_2_text_align=”left” col_3_text_align=”left” col_1_text_element=”h3″ col_2_text_element=”p” col_3_text_element=”p” font_family=”p” hover_effect=”full_border” hover_color=”accent-color” border_radius=”5px” icon_family=”iconsmind” icon_size=”large” col_1_content=”Politica di cancellazione” col_2_content=”Gli host possono scegliere tra diverse politiche di cancellazione: Flessibile, Moderata o Rigida.” col_3_content=”Per le esperienze, Airbnb stabilisce delle politiche di cancellazione fisse, che spesso prevedono il rimborso per gli ospiti se la cancellazione avviene entro un certo limite di tempo.” icon_iconsmind=”iconsmind-Folder-WithDocument”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744573016978{margin-right: 10% !important;}” text_direction=”default”]\n

Le persone usano le esperienze Airbnb?<\/span><\/h2>\n

Le Esperienze Airbnb<\/strong> stanno continuando a crescere, dato che il bisogno e il desiderio dei viaggiatori per attivit\u00e0 uniche \u00e8 sempre pi\u00f9 in aumento.<\/p>\n

Alla fine del 2024, Airbnb ha registrato un aumento del 9,8% anno su anno nelle prenotazioni di soggiorni ed esperienze<\/a>. Si tratta di circa 483 milioni di notti ed esperienze prenotate sulla piattaforma<\/strong>! E le previsioni per il 2025 indicano un aumento simile.<\/p>\n

Il pubblico delle Esperienze Airbnb <\/strong>\u00e8 composto principalmente da viaggiatori singoli e coppie, alla ricerca di attivit\u00e0 personalizzate. Le esperienze legate al cibo e alle bevande sono tra le pi\u00f9 popolari, sia come attivit\u00e0 di gruppo che come \u201clezioni\u201d individuali.<\/p>\n

Ad esempio, un\u2019esperienza molto popolare \u00e8 la caccia al tartufo in Toscana<\/a>, dove gli ospiti si uniscono a esperti locali e ai loro cani addestrati per cercare tartufi nei boschi toscani. Si tratta di un\u2019attivit\u00e0 molto specifica e stagionale, ma che offre agli ospiti un\u2019autentica immersione nelle tradizioni di questa regione.<\/p>\n

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In generale, la crescente popolarit\u00e0 delle Esperienze Airbnb<\/strong> \u00e8 qualcosa che tutti i property manager dovrebbero tenere in considerazione.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744573237732{margin-right: 10% !important;}” text_direction=”default”]\n

Cosa \u00e8 successo alle Esperienze Virtuali?<\/span><\/h3>\n

Airbnb ha lanciato le Esperienze Virtuali<\/strong> nell\u2019aprile 2020 con l\u2019obiettivo di permettere a host e ospiti di restare in contatto durante la pandemia di COVID-19.<\/p>\n

Si trattava di esperienze online che spaziavano da corsi di cucina a tour virtuali delle citt\u00e0. Tuttavia, con l\u2019allentarsi delle restrizioni di viaggio, la domanda per le esperienze virtuali \u00e8 diminuita e le attivit\u00e0 in presenza sono tornate protagoniste. Nel 2021, Airbnb ha ufficialmente interrotto le Virtual Experiences, concentrando tutti i suoi sforzi sulla promozione delle Esperienze Airbnb dal vivo.<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744573372002{margin-right: 10% !important;}” text_direction=”default”]\n

Come trovano gli ospiti la tua esperienza Airbnb?<\/span><\/h2>\n

Gli ospiti possono trovare le esperienze Airbnb<\/strong> direttamente dal sito o dall\u2019app di Airbnb. \u00c8 possibile navigare tra categorie selezionate, cercare per destinazione oppure filtrare per data e disponibilit\u00e0.<\/p>\n

Che tu stia offrendo personalmente delle esperienze o che, come property manager, voglia collaborare con un host di esperienze<\/strong> per la tua struttura, \u00e8 fondamentale ottimizzare il tuo annuncio per essere facilmente trovato.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744573926634{margin-right: 10% !important;}” text_direction=”default”]\n

Come trovano gli ospiti le esperienze Airbnb?<\/span><\/h3>\n
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  1. Ricerca e Filtri Airbnb<\/strong>: Gli ospiti possono cercare le Experiences per destinazione, tipologia di attivit\u00e0 o parole chiave.<\/li>\n
  2. Collezioni selezionate<\/strong>: Airbnb mette in evidenza le esperienze migliori in guide stagionali e liste consigliate, in base alle valutazioni e alla popolarit\u00e0.<\/li>\n
  3. Suggerimenti in base alla posizione:<\/strong> Quando un ospite prenota un soggiorno, la piattaforma di Airbnb propone automaticamente esperienze nelle vicinanze.<\/li>\n
  4. Recensioni e Valutazioni<\/strong>: Le esperienze con punteggi pi\u00f9 alti compaiono pi\u00f9 in alto nei risultati di ricerca, un po’ come avviene per i Superhost<\/a>.<\/li>\n<\/ol>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”rgba(250,201,190,0.5)” scene_position=”center” right_margin=”80″ text_color=”dark” text_align=”left” row_border_radius=”15px” row_border_radius_applies=”bg” overflow=”visible” class=”section-block” advanced_gradient_angle=”0″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” top_margin=”5″ bottom_margin=”5″ column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” font_color=”#000000″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default” column_padding_type=”default”][vc_column_text css=”.vc_custom_1744573985933{margin-right: 10% !important;}” text_direction=”default”]Suggerimenti:<\/strong> Assicurati che la descrizione<\/a> e le immagini di Airbnb siano ben pensate e presentate per ottenere i migliori risultati.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][divider line_type=”No Line”][vc_column_text css=”.vc_custom_1744576612535{margin-right: 10% !important;}” text_direction=”default”]\n

    Come essere trovato come host di Esperienze Airbnb<\/span><\/h3>\n

    Per ottenere pi\u00f9 prenotazioni, \u00e8 importante promuovere attivamente le proprie Esperienze Airbnb. Un buon punto di partenza \u00e8 registrarsi su Google My Business<\/strong> per comparire nelle ricerche locali, e utilizzare i social media come Instagram o TikTok<\/strong> per aumentare la visibilit\u00e0, sfruttando hashtag geolocalizzati.<\/p>\n

    Anche strategie SEO con parole chiave rilevanti, ad esempio “corso di cucina tipica a Napoli”<\/em>\u00a0o “lezioni di carbonara a Roma”<\/em>, possono aiutare a migliorare il posizionamento e farsi trovare pi\u00f9 facilmente online.<\/p>\n

    Infine, collaborare con un Superhost locale di Airbnb<\/strong> \u00e8 un\u2019ottima strategia, vantaggiosa per entrambe le parti. Questo permette di fare una sorta di cross-promotion, ossia promozione incrociata, che pu\u00f2 portare pi\u00f9 prenotazioni sia per gli alloggi che per le esperienze.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744574663501{margin-right: 10% !important;}” text_direction=”default”]\n

    Guida ai prezzi e come massimizzare i guadagni come Host di Esperienze Airbnb<\/span><\/h2>\n

    Una delle domande pi\u00f9 frequenti \u00e8: ma con le esperienze Airbnb si guadagna davvero?<\/strong> \u00c8 vero che possono attirare pi\u00f9 ospiti negli alloggi, ma possono anche diventare una vera fonte di reddito?<\/p>\n

    Le Esperienze Airbnb<\/strong> hanno generalmente un prezzo che varia dai 10\u20ac fino ai 500\u20ac a persona, a seconda dell\u2019attivit\u00e0 proposta, del numero di partecipanti, della durata, dei materiali utilizzati e della localit\u00e0. Le attivit\u00e0 possono andare da semplici tour a piedi o laboratori, fino a cene private con chef o escursioni in barca.<\/p>\n

    Sono gli Host a stabilire il prezzo, ma Airbnb trattiene una commissione del 20% su ogni prenotazione<\/a>.<\/p>\n

    Quanto si pu\u00f2 guadagnare dipende molto dall\u2019obiettivo dell\u2019Host: si tratta di un\u2019attivit\u00e0 extra e occasionale, o di un vero e proprio lavoro a tempo pieno? Per aumentare i guadagni, gli Host possono creare dei “pacchetti” abbinando all\u2019esperienza principale servizi aggiuntivi, come un servizio fotografico ricordo, degustazioni o pasti inclusi.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”padding-7-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”right” bottom_margin=”30px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” advanced_gradient_angle=”0″ gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” gradient_type=”default”][vc_column_text css=”.vc_custom_1744575164137{margin-right: 10% !important;}” text_direction=”default”]\n

    Come creare un’esperienza Airbnb nel 2025<\/span><\/h2>\n

    Diventare Host di un’esperienza Airbnb<\/strong> \u00e8 un\u2019ottima opportunit\u00e0 perch\u00e9 ti permette di condividere le tue passioni e le tue competenze legate al territorio, guadagnando allo stesso tempo. Ovviamente, per avere successo servono organizzazione, pianificazione e una buona gestione dell\u2019esperienza, ma esistono alcuni passaggi semplici da seguire per iniziare nel modo giusto.[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][nectar_icon_list color=”Accent-Color” direction=”vertical” icon_size=”medium” icon_style=”border”][nectar_icon_list_item icon_type=”icon” icon_family=”iconsmind” text_full_html=”html” title=”List Item” id=”1744576536936-9″ tab_id=”1744576536943-3″ icon_iconsmind=”iconsmind-Heart2″]\n

    Definisci la tua esperienza<\/span><\/h3>\n